Protect your practice's online reputation
Every patient can post a public review on Google or send a private message to your practice. Their choice, every time. Asking every patient the same way makes reviews easier to collect, and you get a discreet way to hear about concerns you can't discuss in public.
Why dental practices need reputation management
New patients look you up first
Choosing a dentist is a trust decision. People moving to a new area, or nervous about treatment, often read reviews to get a feel for a practice before they call.
Patients rarely raise concerns in the chair
A patient who felt rushed or confused about a bill is unlikely to say so at the front desk. Without an easy, low-pressure way to tell you, you may never find out.
Privacy rules limit public replies
Health privacy laws, such as HIPAA in the US, mean you generally shouldn't confirm someone is a patient or discuss their care in a public reply. That makes it harder to respond to criticism online, and more valuable to hear concerns directly.
Built for the realities of clinical practice
Post-appointment QR feedback
Display a QR code in the waiting room or include it in your appointment summary email. Patients scan at their convenience.
A private option for sensitive feedback
Patients who would rather share a treatment or billing concern privately can send it straight to your inbox, where you can follow up properly. The public review option is always shown alongside it.
More reviews without awkward asking
Every patient sees a one-tap link to your Google Business Profile. Asking consistently, rather than only when someone seems pleased, builds a steady and credible review history.
Separate campaigns per site
Run more than one location? Give each its own QR campaign so you can see which practice is getting feedback, and what patients are saying about it.
How it works for your practice
Step 1 — Create a campaign: add your Google Business Profile link and generate a branded QR code in minutes. Step 2 — Display in your practice: place the code in the waiting room, on appointment reminder cards, or in post-treatment emails. Step 3 — Read, reply, improve: public reviews appear on Google. Private messages arrive in your inbox, so you can follow up with the patient directly and spot recurring issues.
Good practice for patient reviews
General guidance for dental and healthcare practices. It isn't legal advice, so check the privacy and advertising rules that apply where you practise.
Reply without confirming anything
In a public reply, avoid saying you treated the reviewer or mentioning any detail of their visit, even if they did.
Ask every patient the same way
Put the QR code where every patient passes, rather than handing it only to people who seem happy. Selective asking goes against Google's review policies.
Don't reward reviews
Discounts, prize draws, or free whitening in exchange for a review break Google's rules, and professional bodies often restrict incentives too.
Don't write or post reviews for patients
Staff shouldn't post reviews on a patient's behalf or from practice devices.
Keep private feedback private
Treat feedback that mentions treatment like any other patient communication: limit who can see it and follow your practice's record-keeping policy.
Pick a calm moment to ask
Checkout, a follow-up reminder, or the aftercare leaflet usually work better than right after a long procedure.
